No one can deny the power of the internet today. Along with the other aspects of our lives, the internet has created a huge impact on the business today. We cannot think of our business without being online. Companies use various marketing strategies to attract customers. Here are the top marketing tools you can use for your business today.
There is no doubt that email marketing is still effective today. More than 80% of companies rely on email marketing. MailChimp is the top email marketing provider today. It has a great support system. With the free plan option for less than 2,000 subscribers, you don’t need to spend anything at the start of your business.
It is one of the best sales, marketing, and CRM software. This can be a complete marketing package for you. This tool can help you with SEO, blogging, social media, website, email, analytics, etc.
3. Google Analytics
It is one of the best free tools from Google. It can tell you where most of your traffic comes from, which social media campaign is driving high traffic, which keywords are working well, etc. You can use the information for developing your future marketing strategy.
This tool will help you to learn more about the market. You will know about the industry, the competition, and more. You will know which content works well for search engines.
5. Crazy Egg
If you want to get the most from your website, you should use this tool. This tool will identify the problems with your website. It will help you to increase leads and conversion.
As a business owner, you should spend more time digital marketing. You should use these tools at the start of your business so that you can track what’s going on from the beginning. This will give you the time and opportunity to change your marketing strategies accordingly.